This is a mock social media campaign I created for a class. Here you will see a call to action, social pages, newsletter and advertising mockups. This campaign was based around adopting cats from your local shelters rather then purchasing them from breeders.
My process started with finding a hashtag that was available. Once #DONTSHOPADOPT was established I moved on to logo and call to actions so I could visually share my campaign. I used Google +, Facebook, Linkedin, Twitter and YouTube to show how the campaign could look. A newsletter was created for potential email marketing. I also created a few mockups of how the campaign could be shared with the public with out having to be online. I really enjoyed this project.